National
Business Association
In Partnership with the Self-Employed.
www.nationalbusiness.org
Welcome
to the "Biz Corner", the NBA's weekly E-newsletter.
February
18, 2010
1. Copywriting Tips: 13 Steps to Creating the
Perfect Sales Letter Template
2. The Easiest Strategy For Getting Referrals
for Your Small Business
3. Save the Date - May 23-25, 2010
4. NBA Benefit
Provider - Direct Marketing Association
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1. Copywriting Tips: 13 Steps to Creating
the Perfect Sales Letter Template
by Donna Gunter
http://www.TurbochargeYourOnlineMarketing.com
©
2010
Creating an effective sales letter is really all about
following a formula.
If you look at enough sales letters, you realize that
most of them follow
the same template. Once you have created an information
product, you
may think you've completed all of the hard work. Unfortunately
the most
challenging piece of product creation is yet to come -- the creation
of
the sales letter landing page where you talk about and sell your product.
Here
are 13 steps to create the perfect sales letter for your product/service:
http://www.nationalbusiness.org/NBAWEB/Newsletter2010/2781.htm
2. The Easiest Strategy For Getting Referrals for Your
Small Business
by Dan Kennedy
http://www.dankennedy.com/blog
©
2010
I want to talk to you about what is perhaps
the most effective, yet
underused referral strategy that I know which is to....
...simply
ask for them.
Many business owners and executives, professionals and even sales
people have all sorts of mental hang-ups about asking for referrals.
However,
most of those hang-ups are invalid and I find that those who
ask get!
Here
is a secret about customers that can be worth a great deal to you.:
http://www.nationalbusiness.org/NBAWEB/Newsletter2010/2782.htm
***
Washington Watch ***
3. Save the Date - May 23-25,
2010
WASHINGTON – The nation’s top entrepreneurs
will be honored at the
U.S. Small Business Administration’s National
Small Business Week
events to be held May 23-25, in Washington, D.C. A series
of events
and educational forums will mark the 57th anniversary of the agency
and the 47th annual proclamation of National Small Business Week.
Learn more about National Small Business Week 2010:
http://www.nationalbusiness.org/NBAWEB/Newsletter2010/2783.htm
*** Feed your knowledge with just a click!
***
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Click
here for more information about this NBA Benefit Provider:
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