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 Home - Articles - Guidelines for Corporate Gift Giving


Guidelines for Corporate Gift Giving

Copyright © 2005 Diana Barnum
Moving Ahead Communications
http://movingaheadcommunications.com/

Keeping clients and company workers, subcontractors, vendors and other helpers happy is a crucial element in you business. Because no matter what kind of business you are in, without the support of your team and the involvement of your clients, you will not be in business for very long.

Corporate gift giving is an easy way to let your team know how much you appreciate their hard work and clients know how much your appreciate their business. And corporate gift giving is less expensive than you might think. For example, with planning ahead, you can order promotional items in bulk to reduce the overall price.

Rules-Of-Thumb

Corporate gift giving should be done in a professional manner. Keep in mind that when your company makes the decision to incorporate a corporate gift giving policy, there are some things to keep in mind:

- If you are giving a corporate gift to a client or potential client always check with their company to ensure that they allow corporate gift giving.

- Corporate gift giving should never be used to compensate clients or employees for less than expected wages or services.

- Corporate gift giving should not be a personal gift, as this tends to offend some clients or employees.

- Corporate gift giving should comply with your company's budget. Do not go overboard and buy gifts that you cannot afford or try and save money by purchasing gifts that are "cheap" like ink pens or toys that last about one hour.

- Corporate gift giving should make recipients feel good about their accomplishments. Give gifts that cost about the same price across the board.

- If your company uses corporate gift giving as a holiday gift, make sure to check the recipient's religious or cultural background.

- If you prefer to give corporate gifts in person, you should always check the recipients schedule to ensure that you are coming at a good time for them.

Gifts are available for all budget ranges from free coupons for an electronic download (like an ebook) to practically any dollar amount you want to budget. So when you are looking for ways to show your appreciation and support, reach out with a gift. A place to bookmark is the Gift-Gallery at http://www.gift-gallery.org for no-cost registration to great gift ideas and more...


Credit:

By Diana Barnum, president of http://movingaheadcommunications.com and CEO of http://ohiohelp.net . For more help with marketing, public relations and writing, email mailto:diana@ohiohelp.net or call: (614) 529-9459


Related Information:

NBA Benefit Provider - 1-800-flowers.com

NBA Resource Article - Business Gifting Made Easy

NBA Resource Article - 10 Tips For Long Term Client Retention

Reprint of this article does not constitute an endorsement by the National Business Association; the article is for informational purposes for our members and viewers of our Web site.

 

   

 

 

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