by Greg Chapman
http://www.gregchapman.biz
© 2007 While running a successful business is not easy,
there are rules that you can follow that will almost certainly increase your success.
And there are also sins that will guarantee your failure. Here are the Seven Deadly
Sins of Business. - Inexplicitness.
If you are not explicit
in what you want to achieve for your business, you are highly unlikely to be successful.
Setting out clear goals for your business allows you to develop strategies to
achieve your goals and to create plans which will ultimately drive your business
to success. Without goals, strategies and plans, you are just depending on luck-
and how has that worked for you so far?
- Apathy.
Running
a business is a major personal commitment- 24/7. And if you are apathetic about
your business, it means that you will be unable to make the commitment that you
need for success. Commitment requires passion. You are the closest person to your
business, and if you are not passionate about it, why would your employees or
customers be? If you aren't passionate about what you are doing, find something
that you are passionate about and do that instead.
- Pride.
Pride in your business is a good thing, but being so proud that you don't
ask for advice or help will seriously limit your ability to grow. No-one knows
it all. Successful business owners surround themselves with smart people.
- Inactivity.
If you are waiting for others to recognise
your brilliance, you may be waiting a long time. Business is generated through
taking action. And the best idea in the world just remains an idea until someone
takes action on it. There is no return from inactivity.
- Non-perseverance.
Giving up at the first hurdle will never result in success. Businesses seldom
get it right the first time. Thomas Edison tried 10,000 different filaments before
he invented the light bulb. Perseverance is essential for success.
-
Guessing.
If you do not measure the response of each action and tactic
of your business, from marketing to service delivery, you are just guessing about
what is working and
what is not. This means that you will be making bad decisions
on what you should stop doing, what you try, and what you should change to improve.
And while you are guessing, your competitors are improving through measuring their
activities, and leaving you behind.
- Disorganisation.
If you do not organise your business, your costs will rise, your productivity
will decline, and you will lose customers as your service will be inconsistent
and unreliable. Systems ensure that your services are provided consistently following
your best practice, no matter who is providing your service. They eliminate the
cost of non-compliance, and ultimately create a saleable asset of your business.
Without systems, your business will always depend on you being there and you will
forever be reacting to events and fighting fires. Such a business has no long
term future.
Of course there are other lesser
sins that will effect your business, but if you avoid these seven, your chances
of success will be greatly enhanced.
Credit:
About The Author:
Dr Greg Chapman provides advice to small
business owners in Australia on how to Multiply their Profits with Smart Marketing
Strategy and Make Their Business Run without them with Systems. Visit the Australian
Small Business Blog at: http://www.gregchapman.biz
for further business articles. Or get yourself a Free copy of "The Four Pillars
of Guaranteed Business Success" when you visit http://www.AustralianBusinessCoachingClub.com.au
.
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Information: NBA
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Cause of Business Failure and Success Reprint
of this article does not constitute an endorsement by the National Business Association;
the article is for informational purposes for our members and viewers of our Web
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