Copyright
(c) 2007 Titus Hoskins
Bizware Magic
http://www.bizwaremagic.com
Your
corporate business gift should have "WOW" written all over it. Your
business gift should stand out, it should be memorable and most of all it should
turn a few heads. It should amaze the recipient.
Let's face
it, that traditional gift basket just doesn't cut it anymore. Nor does that dusty
bottle of wine or that heavy dull paperweight.
Your company's
employees, patrons and clients deserve more from you. They need a business gift
that goes beyond the 'normal yawn' or 'that's nice!"
But
creating or buying corporate business gifts that say WOW takes a little bit of
planning and time on the part of the giver. However, like all things in life which
take a little longer to do, the rewards are worth it. The same applies here.
Maintaining
high company morale is a sometimes forgotten aspect of today's modern company
or workplace. But creating a good working atmosphere pays high dividends in more
ways than one. Savvy managers and bosses already know this and they also know
keeping everyone happy only adds to your productivity, no matter what business
you're pursuing.
However, like all gift-giving, it's not
easy to find the perfect corporate gift that will wow the receiver. Short of a
Lear Jet, here are some suggestions to increase the WOW factor in your next corporate
business gift.
- WOW them with Personalization
Might sound a
bit obvious but nothing is more desirable or pleasant as seeing your own name
on a well-thought-out gift. So include a name plaque or engraving to show your
real appreciation. Remember, almost anything these days can be laser engraved,
so there's no reason not to personalize your gifts.
Moreover, whatever
you give, make sure it relates to the person receiving it. Relating the gift to
an employee's interests and hobbies is always more effective than a generic gift.
Getting a practical gift that you can actually use and benefit from will greatly
increase the wow factor.
- WOW them with Uniqueness
Along
the same lines, making your business gifts unique, one of a kind, will obviously
make them stand out. High quality hand-crafted items and works of art can sometimes
produce that wow moment.
- WOW them with Style
High style
always wows the receiver. Make sure if you give business related gifts they are
stylish and in demand. Fashionable gifts are always much more appreciated.
-
WOW them with Surprise
Everyone loves a surprise. So a surprise gift will
always wow them. Unexpected gifts can be the most fun; everyone expects the Christmas
Turkey Hamper but a half day surprise holiday will wow them over to your side!
-
WOW them with High Tech
Truth be told, no one ever grows up. We are all
still kids at heart. We still like the latest toys, especially high tech toys
and gadgets that wow us.
So don't rule out giving the latest smart phone,
PDAs that do everything under the sun, LCD TVs that dazzle the eyes or computer
games that will have everyone jumping or looking on in amazement.
-
WOW them with Fun
All kids like to play and have fun. Corporate gifts don't
have to be dull and boring, instead spice them up by including the element of
fun. Have corporate sponsored games, parties or trips to sporting events and concerts.
Think
outside the workplace.
Cater to your workers' interests/hobbies and plan
such things as fine dining, hiking trips, wine tasting parties or trips to Vegas.
Whatever the majority of your clients and workers do to have fun - within legal
limits of course!
- WOW them with Money
Money never loses
its WOW factor! If all else fails or you just plain forget, money always works.
Bonuses and stock options have been wowing them over for years. Probably always
will, everyone loves getting more money. Pay raises at the appropriate gift-giving
time will put a smile on everyone's face except your accoundant's.
-
WOW them with Emotion!
Remember, corporate business gifts are first and
foremost just gifts. The best gifts are the ones that surprises us and literally
makes us jump for joy. If we look a little deeper we would probably discover gifts
play a much more important role in our lives.
Gifts
fill an emotional need we all have, the need to feel appreciated and wanted, whether
it's from a loved one or from the company we work for. Likewise, the reciprocal
is also true, the giver never forgets the feeling and joy of giving a gift.
Gifts
work both ways.
Any company, boss, manager or worker can
use corporate gift giving to accomplish or fulfill these human needs. To make
the sometimes cold sterile workplace just a little more human. A well-thought-out
and heart-felt corporate business gift will show the recipient just how much they
are appreciated. And vice versa.
Perhaps, underneath it
all, whether we realize it or not, this is the true corporate gift that really
says WOW.
