by Jim Leatherwood
http://www.successfulschoolbusiness.com
©
2009
If we accept the premise that education is a lifetime
process then well structured, sustainable business-education partnerships become
essential. The average American student attends school for 12 to 14 years. Most
of these young people will enter a career in business or industry that will last
30 to 40 years. However, there is almost no communication between the education
and business communities during the years of learning and training. The result
is that most of the students exiting American schools are unprepared for successful
employment.
Bridging this communication gap through business-education
partnerships can lead to a successful experience for everyone involved. At an
early age students will develop skills, learn to adjust to the demands of the
workplace and become better future employees. Men or women in business will derive
both personal and financial satisfaction by developing a close relationship with
educators. The benefits of partnership are detailed in Facing the Future Together,
a book that focuses directly on how-to construct a successful business-education
partnership and the mutual benefits that result from this collaboration.
A
business person reading this article might have some of the following questions
and concerns:
Q. "How would I even begin to navigate
the bureaucratic halls of education and get involved?"
A.
Actually it's not that difficult. Education works very much like business. Make
your initial contact with a decision-maker. Consult Facing the Future Together
if you need assistance in developing a plan of partnership. Schedule a meeting
with a local school district superintendent. Explain your desire to establish
a business-education partnership. After obtaining the superintendent's support,
select a school. Ask for an introduction to the school principal. Like business,
when you have the support of the education CEO things will happen and you are
well on your way to a successful partnership.
Q. "How
much money is this going to cost me?"
A. A successful
partnership is not about money. The real value of this partnership is the people-to-people
relationships it engenders not in the amount of money that changes hands.
Q.
I'm not a teacher. I run a business. So what can I offer as a partner for a school?
A.
You have a great deal to offer and to gain from this
partnership. You and your
employees can act as mentors, tutors, career day speakers, demonstrate the latest
technology in your business and show how it applies to math, science or English
curriculum. You can host field-study trips for students, give them an opportunity
to volunteer at your business site or create student internships. Activities like
these can motivate and inspire students to perform at higher levels in school
in preparation for entering a career.
Traditionally, it
is the educator who makes the first move toward partnership. But as we have discussed,
this need not be the case. Everyone wins when business-education partnerships
are formed.
"Some see private enterprise
as a predatory target to be shot, others as a cow to be milked, but few are those
who see it as a sturdy horse pulling the wagon."
-Winston Churchill
As
described in the quote from Sir Winston, business in America is an influential
and sturdy horse. For most Americans our economic and social well-being is tied
closely to the experience of business. We feel more secure when consumer spending
and the stock market show growth and unemployment figures are in decline. When
business and education are harnessed together in partnership the delivery system
for education becomes more efficient and relevant.
Facing
the Future Together is written for the business person as well as the educator.
Educators are often criticized for having little or no contact with the outside
"real" world. Criticism of education by the business community, the
media and politicians has often led educators to isolate themselves. But teachers,
counselors and administrators should never work in isolation. Students will benefit
far more from support derived from partnership with the business community than
from criticism by those who may be their future employers.
