Copyright (c)
2009 Kim Duke
The Sales Diva
http://www.salesdivas.com
Years
ago my mother told me a funny story about my great grandmother.
She
said...
"Your great grandma knew that great grandpa
would be upset if supper wasn't ready when he got home. (Remember... this is back
in the early 1920s).
And of course... there were times when
of course she was running behind and NOTHING was ready for supper."
What
did she do?
My mom said... "She did 2 things quickly.
The
first - she set the table. It made it LOOK LIKE she was prepared and something
was happening."
Secondly?
"She
took a frying pan, added butter and a sliced onion, and started cooking it.
Because
now it SMELLED LIKE something was happening.
End result?
Grandpa was happy. Grandma created something quickly without the stress of a grumpy
husband!"
This story has always made me laugh, but
yet I think this applies to YOUR customer too.
SET THE TABLE
AND FRY AN ONION
If you wait for perfection before you create
and launch new products and services - you are missing out.
I
know you are doing this. How?
I don't smell any onions cooking?
(And neither do your customers).
WHET YOUR CUSTOMERS APPETITE
So
you want to create something but have no idea where to begin?
Tease
your customers with something!
Tell them that you have "something
cooking" and that you can hardly wait to show it to them.
It
warms your customer's interests and put some pressure on YOU to finally do something
new.
What you will discover? Just the fact of announcing
to the world that you are doing something -
ACTUALLY MAKES
YOU DO SOMETHING!
So take some DIVA advice from my Great
Grandma
"Set the table and cook an onion"
It
creates momentum, it creates sales, and I love THAT don't you?
Love
From Your Bossy Sales Diva,
Kim
